Working with the senior team at Viaduct and Stack Studio we were responsible for the design and UX of the new Viaduct website.

With integration of editorial and commerce at the core of the brief we worked close with Viaduct to plan the varied user personas and journeys. Using wireframes and journey mapping to explore the required structure we then developed the front end design to compliment their beautiful Clerkenwell office and showroom.

Built using the flexible Craft platform we were able to use our flexible site architecture model to ensure Viaduct’s publishing team had the tools they need to create compelling content.

Multi level menus enable visitors to deep dive into features and product categories.