Futurecity Penn Station Cultural MapClose project

Cultural map created for Futurecity, exploring the area around Penn Station in NYC

Based on Mondrian’s Boogie Woogie artwork, we developed a conceptual mapping system that focussed in the creative and developing areas around the station.

The new map suggested redefining the east-west ‘horizontal’ streets of New York as well as the north-south vertical avenues to create a new way of looking at the city. The Boogie Woogie map provided ideas for a cultural masterplan for the area and inspirations for a new culture-led revival of the city quarter.